Five games was too early to call it a marketing battle, but the two from the Championship did meet in Elland Road on Saturday.
Leeds were expected to be there or thereabouts this year, but Swansea are a bit more of a surprise package up to now. They had 13 points however it was the Swans who finished clear at the top of the table thanks to Wayne Routledge's late goal to secure a 1-0 win.
Leeds could have dominated possession and the amount of shots (21 to seven), however it had been telling they'd only three on goal to Swansea's two. For Steve Cooper, it has been a dream beginning.
"It is the perfect result, a clean sheet away from your home along with scoring one," he explained. "It is a great return. I'm not likely to be booked, however there are 40 games left.
"I really feel as though we have played with 30 already! Of course, it is a fantastic start, encouraging. A tally up to now, no doubt about this. But we must keep moving, keep working and prepare for another match."
But if Swansea are a tiny surprise package this say about Charlton?
Lee Bowyers's side won. They've picked up 14 points from their games thus far.
The most noteworthy thing however, is the way he rapidly turned them to an astonishing unit and has cobbled it together. Of his starting 11 in the game on 10, five just combined in the summertime, and four of those are.
"They are daring," said Bowyer. "They are in that place right now and they are in that zone where they believe that they're going to win each match, and that I make them believe they can win every match."
There's no surprises which Bowyer has been connected with the managerial vacancy at Huddersfield. They remain rooted at the base of the table, with both having picked up only a single point up to now this season.
Huddersfield sacked their boss Jan Siewert after just three games to replace him, losing all three because under caretaker boss Mark Hudson. On Saturday they even took the lead at Luton, but ended the afternoon with a 2-1 undo.
Of larger concern is going to be their lack of target threat besides Karlan Grant, who has scored four of their five goals this year and eight of their 15 league goals at 2019. No one else has scored more at the moment than a goal for Huddersfield. Grant must be thinking about whether leaving Charlton in January was a good idea whatsoever.
Then there is Stoke, that took the lead at Birmingham on Saturday, but had been hit by 2 goals in 3 minutes in St Andrew's to lost 2-1. The winner came scoring his first goal for the team.
"We have to modify our luck, we were the better side until we scored, we hit the post and we seemed to get rid of all control of the match," said beleaguered boss Nathan Jones. "Aside from Preston and Leeds we have likely been the better side in every game but we have no points for it.
"The chairman will see the exact same as me because he's an educated guy but you can not continue like this - you can't continue losing matches. We must modify the momentum. But what's going to us at the moment and that's the frustrating thing."
It's not frequently an thrashing in a row would be greeted with a hot reaction by a bunch of lovers, however, 750 Bolton supporters made the long journey to Gillingham to celebrate the fact they have a club to support.
In the first game as the takeover that saved them from oblivion, without a target and Bolton's young side had been hauled again to be left bottom of the Sky Bet League One table minus 11 points, conceding 17.
But things are looking up. A new manager was appointed at Keith Hill on Saturday and they're hoping to make a raft of new signings on Deadline Day. There's hope on the horizon although they are still unlikely to remain up this year. What Bury lovers would provide for some of the.
"The history books will show a 5-0 triumph for Gillingham, however no Bolton Wanderers fan in attendance will realise the insignificance of the score line than the bigger picture," Bolton fan and blogger Tom Jenkins told Sky Sports.
"There has been a genuine atmosphere of positivity amongst the travelling fans who were relieved and delighted to have the ability to see their team play a game of football, something we did not think would be possible earlier in the week. Something which is not possible for fans of Bury. There are better times ahead on and off the pitch and despite all of the uncertainty, the future is now looking a lot, lot brighter for Wanderers."
Brian substituted Hill as caretaker manager last time to rescue Rochdale from relegation, but he made a huge impression to be handed the job indefinitely.
The club appear to be making strides beneath himat least. The goal in their 3-0 win at Southend on Saturday comprised of 16 moves in the build-up, and it wasn't a. It is the third time this year already that one of the goals has included at least 10 passes, while no other group in League One has done so more than once.
Barry-Murphy was abandoned praising their"amazing" attacking play that brought them another win of the season. They therefore also so are off pushing for advertising and sit 10th at the table, however mid-table obscurity are a good look following campaigns of battling against the drop.
Scunthorpe had the chance to climb from the bottom of the Football League on Saturday as they hosted Carlisle - yet another side who had suffered a bad start to the year - but they were left by a second 1-0 defeat a single point so far.
Paul Hurst was the man who was supposed to rebuild them after their relegation from League One, at yet but it's never worked out. His time in Ipswich and Scunthorpe means he has won just one of his last 20 matches accountable. It is starting to attract down him.
"It is very frustrating that yet again I am discussing a defeat," he explained. "I really feel as if I have done something wrong somewhere - if it is in a previous lifetime or this one. Apart from getting on the scoresheet, that's the most significant part, the players place a whole lot in and could not have done much more.
"I don't think we will dominate a match like that again all season in terms of nullifying the resistance and creating the odds that we did . But it is not very happening for us at the moment and we are left scratching our heads in what we can do to try to change that."
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